Brand Factory was launched in the year 2006 October at Marathalli in Bangalore spreading across an area of 70,000 square feet. This fashion value retail format steadily maintains its unique core proposition of providing over 200 best brands at 20% - 50% discount, 365 days of the year, since its inception. The Brand Factory outlets offer seamless space, fully air-conditioned, slick environment, with parking space, and span across 60,000 to 1 lakh sq ft approximately. It offers the best Indian and International brands stocking a host of lifestyle products such as apparel, accessories, cosmetics, footwear, home linen and luggage. Few of the brands available here are Arrow, Esprit, Van Heusen, Levis, Reebok, Lee, Pepe, Wrangler and Provogue, Titan, Fast Track, Prestige, Corelle, Samsonite, American Tourister, Lakme and many others. Also in the recent past, Brand Factory roped in Staples, Globus, Dollar Store, Planet M and Big Bazaar Ethnic wear to present their products under Brand Factory roof. The minimum discount available is 20%; average discounts on brands ranges from 25-50%.
Brand Factory hosts several Indian and International fashion brands including Levis, Pepe Jeans, Dockers, Wrangler, ProVogue, Arrow, Nike, Adidas, Reebok, Louis Phillip, Allen Solly, Reid and Taylor, Gini and Jony amongst others.